Liquor Control Board of Ontario Uses Simple In-House Video Workflow To Train Employees and Reach Out To Customers

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by Genevieve Tomney The room is dark, but for the lights trained on a high-top counter in the middle of the set, dotted with all of the spirits, mixes, garnishes and bar tools needed to make the hottest cocktails for the holiday season. Three cameras are pointed on the host and her guest. The director … Read more…

Increase Quality, Streamline Workflow, For Less Money? Here’s How HRTV Managed It

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The timeless attraction of horse racing, dating back to ancient Greece, Babylon, Syria and Egypt, is simple. The thoroughbred horse, widely believed to be faster than cheetahs in endurance races, can maintain a speed of 45 miles per hour for a distance of more than a mile, making the horse race “the fastest two minutes … Read more…

How Western Illinois University (WIU) Trains the Next Generation of Broadcast Journalists

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By: Claudia Kienzle Macomb, Il When Macomb, Illinois residents watch NEWS3 newscasts on their local Comcast cable channel 3, they see a multi-camera news program, rich with graphics, branding, and interesting content. Judging by the quality of this on-air product, they would not suspect it’s a Western Illinois University (WIU) student production. And when national … Read more…

Inside Penn Sports Network’s Winning Streaming Strategy (White Paper)

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Full Article on Sports Video Group When a businessman needed to be in Singapore on business, he was elated that he could watch live HD video streams of his daughter playing lacrosse for the University of Pennsylvania in Philadelphia. In fact, Penn alumni, fans and students can subscribe to www.pennathletics.com where they can watch their … Read more…

How Nike Took A Soccer Event Social With #RiskEverything

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“These players spend their lives on social media, they want to share what they’ve done, right away.” – Will Mould, Managing Director, XYZ Five days. 50+ matches a day. Only one winning team. Nike’s #RiskEverything four-a-side soccer tournament delivers non-stop fast-and-furious action. It brings together some of the hungriest, most talented, most socially-connected teenagers to … Read more…

EMC² Corporation Takes Marketing Communications to a New High with In-House TV Production

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“Using the NewTek TriCaster in house here at EMC² enables us to make a television quality production with a very limited crew.” – David Ross, Senior Manager EMC² TV EMC², a multinational corporation in the data storage, cloud computing industry, made a commitment to streaming video for communication with their tens of thousands of customers, partners and … Read more…

St. John Television Network Produces Online and Television Sports Coverage

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While the quality of sports coverage at virtually every major college has increased significantly to keep pace with what fans see on network television, the budgets to carry it out still lag behind. That’s why integrated production systems, which bring all of the features and functionality of a traditional video and audio control room under … Read more…

Vans Uses TriCaster To Immerse Fans In It’s Largest Skateboarding Competition

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“TriCaster and 3Play are a fundamental part of our live production workflow.  Without them, we couldn’t do the kind of productions our customers expect.” – Scott Robinson, Managing Director, 3xScreen Media All the young dudes were out in force one sunny August weekend, when the Vans Downtown Showdown skateboard event rolled into Paris. With €50,000 … Read more…

TriCaster Levels The Playing Field For YouTube Sports Producers

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NewTek enables partners who are just starting out to have worldwide reach that they didn’t have before.” – Perry Tobin, Technical Account Manager, YouTube YouTube Sports sets its sights on live streaming sports, every sort of sport imaginable. Every minute, 100 hours of video are uploaded to YouTube; more than one billion unique users visit … Read more…

Sports Producers Keep Fans Tuned-In With Live Streaming and Social Media

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  “The best way to reach a worldwide audience is through streaming, and being able to provide that is HUGE for us.” – Sean Christensen, Director of Media, Basketball Travelers, Inc. When the University of Maryland captured the Paradise Jam Championship in November 2013, tournament organizer Basketball Travelers Inc. posted a screen grab on Twitter … Read more…