American Cancer Society Embraces Live Video Production

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In addition to fighting cancer, the American Cancer Society (ACS) embraces emerging technology in outreach for education and fundraising. In this video, Andy Huff, Sr. Dir. Multimedia Services for ACS shares how media production technologies have allowed them to achieve high production values while expanding from studio-based to remote production. By embracing new social media … Read more…

American Cancer Society Reaches 250,000 Viewers On Facebook Live

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By Brian Leopold The American Cancer Society was founded in 1913, and since then, the ACS has funded 47 Nobel Prize winning scientists. Since its inception, the ACS has always focused on making use of the latest technological tools, and that forward tech-focus extends beyond the research laboratory, to the way the ACS communicates their … Read more…

American Cancer Society Delivers Lifesaving Messages With Multi-Camera Video

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By Brian Leopold Let’s face it. Unless you’re an emergency room doctor or nurse (and if you are, then God bless you) very few of us leave work knowing we’ve saved lives. But that’s exactly how the men and women who work at the American Cancer Society feel every day. Nearly everything the employees of … Read more…