The Weather Company’s NDI Forecast: It’s A Game Changer

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End-to-end IP-driven workflow creates ‘virtualized satellite center’ for increased efficiency and productivity, reduced overhead and complexity, better on-air product, and a greater competitive edge By Claudia Kienzle With its recent adoption of NewTek’s NDI™—Network Device Interface—the digital video team at The Weather Company, an IBM Business, has hit the technology jackpot of doing more with … Read more…

The Weather Channel Brings Bite-Sized Video News to Your Mobile

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By Claudia Kienzle Atlanta, GA “In my 20 years in broadcast TV, I never thought I’d see a setup like this,” says Jim Robinson, Senior Producer, Digital Video, The Weather Company, an IBM Business. The Lift is The Weather Company’s first morning show produced just for mobile. “My friends in the business can’t believe the functionality from … Read more…