IG Finds Strong Video Program Gives the Edge in a Competitive Market

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Cost-effective production solution also multiplied the possibilities   IG is a global leader in online trading and an established member of the FTSE 250, with sales offices in 17 countries and over 136,000 clients worldwide. In addition to offering traditional stock market advice and trading information, the London office wanted to provide something extra for … Read more…

Sienna NDI™ Applications Released

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NewTek has been working with developers toward two primary goals since announcing the forthcoming Network Device Interface™ (NDI™) SDK. The first goal was to ensure that existing systems using NDI precursor technologies would work with the new SDK with no need for updates. The additional goal was to enable developers to quickly bring out new … Read more…

PTZOptics Shares NewTek NDI Playbook with Video Producers

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We’re jazzed about the possibilities of NewTek Network Device Interface or NDI™, of course. What’s humbling and gratifying is that many others in the industry are as well. PTZOptics has gone so far as to prepare a “NewTek NDI Playbook.” The Playbook pictures workflows for the Broadcast, Education and House of Worship vertical markets, as … Read more…

Webinar: 3 Ways Video Can Boost Your Bottom Line

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Video is a proven tool for connecting with customers, now used by 96% of companies, regardless of size, in their marketing efforts.  You can hire video production companies to do corporate marketing videos for you, but you can also save money and be able to produce more video by doing production in-house.  You don’t have … Read more…

Dr. Andrew Cross: IP Workflows for Everyone (Part 4)

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“The largest set of IP options available within the industry.” In the final part of this four-part series, Dr. Andrew Cross, President and CTO of NewTek, shares NewTek’s plan to provide any manufacturer with Network Device Interface (NDI™), the protocol and SDK for Advanced IP Workflow, to make their products able to share to and … Read more…

Dr. Andrew Cross: NewTek’s Advanced IP Workflow (Part 2)

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“Get the device on the network.” In Part 2 of this four-part video series, Dr. Andrew Cross, President and CTO of NewTek, lays out the vision of how IP-based workflows will fundamentally change the nature of video production, where anything on the network can be used by anyone in the production. See the rest of … Read more…

RedShark News: How to Build a Virtual Studio in Minutes

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RedShark News has launched a new series of articles and videos aimed at helping companies add video to their communications arsenal. In the first entry, RedShark demonstrates a studio kit that turns an office space into a virtual studio in just minutes. Above is the four-minute summary on what’s in the kit and how to … Read more…

Don Ballance Talks Training with AV Interactive

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Don Ballance, NewTek’s headmaster of training, took AV Interactive’s Zoe Mutter on a free-wheeling tour through the massive mix of online and on-site training that NewTek offers for resellers and end users.  An extensive library of free training videos and materials, as well as affordable classes, cover every aspect of live production, streaming, switching, graphics … Read more…

How Marel Uses Video To Engage Global Employees

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With 4000 employees across 50 locations in 30 countries, how do you keep everyone informed, motivated and feeling like part of the team? For Marel, the answer is professional video communication. Marel is the leading global provider of advanced equipment for the food processing industries, providing machinery that does everything from harvesting raw materials to … Read more…

Why You Need to Integrate Video Into Your Marketing

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By Steve Hullfish Successful marketing does two things: it reaches new people and it provides a compelling message to those people. Video is the surest way to deliver on both of these key points. REACHING NEW PEOPLE To market yourself successfully, you need to be visible to new customers, and some would argue correctly that … Read more…