How Western Illinois University (WIU) Trains the Next Generation of Broadcast Journalists

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By: Claudia Kienzle Macomb, Il When Macomb, Illinois residents watch NEWS3 newscasts on their local Comcast cable channel 3, they see a multi-camera news program, rich with graphics, branding, and interesting content. Judging by the quality of this on-air product, they would not suspect it’s a Western Illinois University (WIU) student production. And when national … Read more…

Inside Penn Sports Network’s Winning Streaming Strategy (White Paper)

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Full Article on Sports Video Group When a businessman needed to be in Singapore on business, he was elated that he could watch live HD video streams of his daughter playing lacrosse for the University of Pennsylvania in Philadelphia. In fact, Penn alumni, fans and students can subscribe to www.pennathletics.com where they can watch their … Read more…

How Nike Took A Soccer Event Social With #RiskEverything

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“These players spend their lives on social media, they want to share what they’ve done, right away.” – Will Mould, Managing Director, XYZ Five days. 50+ matches a day. Only one winning team. Nike’s #RiskEverything four-a-side soccer tournament delivers non-stop fast-and-furious action. It brings together some of the hungriest, most talented, most socially-connected teenagers to … Read more…

EMC² Corporation Takes Marketing Communications to a New High with In-House TV Production

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“Using the NewTek TriCaster in house here at EMC² enables us to make a television quality production with a very limited crew.” – David Ross, Senior Manager EMC² TV EMC², a multinational corporation in the data storage, cloud computing industry, made a commitment to streaming video for communication with their tens of thousands of customers, partners and … Read more…

Northview Assembly of God Extends Outreach with Live Streaming

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Multimedia has grown as a communications tool in the past 20 years. Savvy communicators around the globe now incorporate audio, video and the power of network-quality live production to more effectively inform audiences. Many houses of worship have readily adopted this trend. What began with use of websites and podcasts has now expanded to visual … Read more…

Viewers Get Faster Access to News on TheStreet

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Traders, investors and just about anyone else who likes their financial news with equal measures of “booyah” and bravado are bound to know Jim Cramer and his popular nightly “Mad Money” show on CNBC. His legendary rants, frenetic caller lightning rounds, as well as his copious use of props and sound effects, coupled with a … Read more…

A Revolutionary WAAY to Produce Live News

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When the ABC affiliate, WAAY-TV decided to transition from standard-def. to hi-def. they faced a typical local station challenge—they needed to create the most visually dynamic and competitive HD newscasts on a very limited budget. After extensive research, they chose TriCaster. Using TriCaster in a new and innovative way, the engineering team at WAAY connected … Read more…

TD Garden Delivers More Action for Fans, Speeds Workflow, Saves Money

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“Now you’re able to add professional-quality, slow motion replay at a fraction of the cost of what it used to be.” – John Mitchell, Director of Audio Visual at TD Garden. TD Garden credits NewTek solutions for fan-focused experience With on-ice action as compelling as it’s been, the hurdle for TD Garden’s audio-video department is … Read more…

Valley Local High School Expands Sports Coverage with Live Streaming

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High school students have only known an Internet-connected, online world. While students’ personal lives are usually connected with friends and family online, schools are just beginning to realize the benefits of sharing major events with broader audiences through cost-effective live webcasting.  Web distribution of major events allows schools to tap into a larger audience and … Read more…

The Dream Rolls On: John Lennon Educational Tour Bus for Europe

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New Lennon Bus Brings State-of-the-Art Mobile Production Studio to Students in UK and Europe John Lennon’s legacy will live on eternally in his music. But on a more practical level, his spirit has been evoked in the John Lennon Educational Tour Bus. This amazing non-profit project provides young people with free access to the latest … Read more…